Social platforms give creators reach, but they also control the rules, licenses, and AI features that can reshape who benefits from public content and creator likeness.

Meta’s launch of Muse Image AI image generator triggered backlash from talent agencies, unions, and privacy advocates, prompting suspension after only three days on the market.

A new 7-Eleven v. Nike lawsuit highlights how trademark law can reach far beyond logos, serving as a timely reminder to clear colour, design, and branding before launch.

The creator economy is the ecosystem of people who build an audience online and turn attention, trust, and content into value.

Toronto and Vancouver are gearing up for FIFA this summer, and businesses will be looking for ways to capitalize on the event, but not without risk.

Ontario’s new Bill 105 includes the Strengthening Talent Agency Regulation (STAR) Act introducing real guardrails around how talent agencies handle performers’ money and commissions – but that only solves half the problem.

The long-running saga of Warner Bro.’s search for a partner has reached a definitive conclusion. In a decisive pivot, the WBD board has moved away from Netflix in favour of a superior proposal.

If you’re negotiating a brand deal, sponsorship, or paid content partnership in 2026, you can’t assume the old rules of the Creator Economy still apply.

Disney is being compensated entirely in stock warrants for its character rights. This isn’t just a licensing deal. It is a bet that generative AI will be so valuable that trading immediate IP revenue for upside in the AI company itself is worth the risk.

Disney’s latest moves with OpenAI and Google quietly reset the baseline for what creators should be asking for in every contract in 2026.

With the world buzzing about Taylor Swift's latest album release, it's easy to get lost in the music, the marketing, and the lore. But for creators, influencers, and entrepreneurs, the real masterclass is her business strategy.

For the average social media user and content creators alike, understanding the copyright implications of recording and posting live concert footage online is essential.

The narrative is compelling: AI will be able to analyze cases, draft documents, and provide legal help at a fraction of the cost. So, is the legal profession under threat from Artificial Intelligence?

You brought your unique characters, your creative vision, and your audience to a brand event. You created the content but it’s the brand event and you’re promoting their products. So who own sponsored post?

In Part 3 of this series, we take a deep dive into the critical clauses that often leave creators exposed and equip you with essential knowledge.