Meta’s launch of Muse Image, an AI image generator built into Instagram, WhatsApp, and the Meta AI app, triggered swift backlash from talent agencies, unions, and privacy advocates, prompting suspension after only three days on the market. But the original opt-out design still shows why creators’ consent was not respected.

The creator economy is the ecosystem of people who build an audience online and turn attention, trust, and content into value.

AI can clone your voice and fabricate your likeness in minutes. Taylor Swift's trademark filings signal a new legal frontier — and Canadian creators need to understand the tools available to them under Canadian law before it's too late.

Toronto and Vancouver are gearing up for FIFA this summer, and businesses will be looking for ways to capitalize on the event, but not without risk.

The Ontario Government has tabled Bill 105, which includes a new Strengthening Talent Agency Regulation (STAR) Act, which is set to introduce real guardrails around how talent agencies handle performers’ money. The Bill calls caps on talent agency commissions and stronger pay protections for performers, but that only solves half the problem.

While Disney’s $1 billion OpenAI deal makes headlines globally, creators face a unique vulnerability. If you’re negotiating a brand deal, sponsorship, or paid content partnership in 2026, you cannot assume the old rules of the Creator Economy apply (…to the extent there ever were any).

Disney’s latest moves with OpenAI and Google didn’t just shake up Hollywood—they quietly reset the baseline for what creators should be asking for in every contract in 2026. This article is your quick 3-step reference guide (with practical tips) that you can keep beside you when you mark up a deal, or share with your clients to help them negotiate fair deals. Bonus: check out the 3 Step Checklist for Your Next Brand Deal at the end!

You’ve just wrapped a fantastic shoot for a brand. You brought your unique characters, your creative vision, and your audience to the table, creating compelling content to promote their event. The brand loves the final product, but when the contract discussion turns to ownership, you hit a wall.

The Eminem vs. Meta lawsuit reignites the debate surrounding platform accountability for copyrighted content. This case appears to allege direct infringement by Meta's own features and a failure to address prior complaints.

In Part 3 of this series, we take a deep dive into the critical clauses that often leave creators exposed and equip you with essential knowledge.

Inspired by Taylor Swift… Find out what Taylor’s journey can teach you about protecting your artistic and financial future…

The creative industry is booming, but as more artists, influencers, and independent creators step into the digital marketplace, legal challenges are becoming unavoidable. Whether you’re an artist licensing your work, a content creator negotiating brand deals, or a small business leveraging social media for growth, legal protection is not a luxury—it’s a necessity.

When it comes to content creation, these are the biggest legal challenges my clients face, which span across a range of issues related to intellectual property, regulatory compliance, and the ever-evolving digital landscape.

Watch out for these red flags on your next brand deal

In the dynamic world of social media influencing, the roles of lawyers and agents are more intertwined than ever before. Understanding the difference in these roles is crucial for safeguarding your rights.