Disney and OpenAI announced a three-year, $1 billion licensing deal that fundamentally redefines how IP holders negotiate with AI platforms. Starting in early 2026, the Sora video generation platform will host over 200 iconic characters from the Disney, Marvel, Pixar, and Star Wars universes—allowing users to create sanctioned AI-generated content.

Your favourite artist is on stage, the light show is incredible, and you capture the perfect 30-second clip for TikTok or YouTube. But what if that viral moment comes with a hidden legal price tag? For the average social media user, and especially content creators, in Toronto and across Canada, understanding the copyright implications of recording and publishing live concert footage is non-negotiable. We break down the multiple layers of copyright, the limits of the Canadian Fair Dealing exception, and the real-world risk of a takedown notice or a lawsuit. Don't sign blindly. Don't post blindly. Protect your content and know the law.

You’ve just wrapped a fantastic shoot for a brand. You brought your unique characters, your creative vision, and your audience to the table, creating compelling content to promote their event. The brand loves the final product, but when the contract discussion turns to ownership, you hit a wall.